Right Direction Cholesterol-Lowering Cookies Provide High Fiber Benefits

(EMAILWIRE.COM, December 10, 2007 ) Kenilworth, NJ - RD Foods’ cholesterol-lowering Right Direction Cookies® taste great and provide cholesterol reducing health benefits. Right Direction Cookies contain two key cholesterol-lowering ingredients; psyllium soluble fiber and plant sterols. Adding fiber to the diet has been proven to be beneficial in helping to lower cholesterol. As part of a diet low in saturated fat and calories, Right Direction Cookies provide a good source of fiber that can help reduce the risk of heart disease.

Eating two Right Direction Cookies provides 8g of soluble fiber; the same amount of soluble fiber available in larger amounts of oats, beans or peas. Soluble fiber attracts fats, cholesterol and cholesterol-rich bile, while slowing digestion and helping to reduce blood cholesterol. One Right Direction chocolate chip cookie supplies 1.3 grams of plant sterols, which have been determined to help reduce the absorption of dietary cholesterol. With only 2g of saturated fat per cookie, Right Direction Cookies offer consumers a low-fat, high fiber snack that’s healthy to eat anytime.

“We provide our customers with a healthy alternative to enhancing their fiber intake and look for better ways to meet their needs. Our cholesterol-lowering Right Direction Cookies taste great and are a source of fiber that can help reduce the risk of heart disease. Our products were designed to make having a healthier lifestyle possible for customers seeking better tasting health foods,” states Wendy Miller, President of RD Foods.

Right Direction Cookies make reaching for a cookie snack a sensible food choice, without the usual guilt associated with eating sweets. The U.S. Food and Drug Administration (FDA) permits food manufacturers to claim that psyllium may help reduce heart disease and that plant sterols can help reduce the risk of heart disease. Right Direction Cookies combination of plant sterols and soluble fiber have been clinically shown to lower cholesterol when participants included two per day in an independent study at University of Connecticut. Since many people don’t eat enough fiber and plant sterols in their daily diets, healthy Right Direction Cookies are a pleasant way to add these important nutrients to the diet.

About RD Foods

RD Foods’ mission is to help people lead healthier lives by providing healthful and appealing foods. The company’s debut product, Right Direction Cookies™, offers an innovative way for consumers to manage cholesterol and add fiber to their diets. Based in New Jersey, RD Foods is a privately held company.

For more information on Right Direction cholesterol-lowering cookies, please visit:

http://www.rightdirectioncookies.net

RD Foods
Norman Null
908-245-3550
NNull@rdfoods.com